Dashboard

Dashboard provides a panoramic view of your solution data status, analytics, and merchandising activities.

Active Campaigns

This panel provides a list of active Campaigns as well as a shortcut to edit any Campaign.

Top Products

This section displays tiles for the top 5 products for the current week.

Clicking any one of the product tiles brings up the details of that product.

Top Queries

This section will list the top 10 frequent queries and fallbacks. The Queries display will feature:

Clicks

This column displays the number of clicks for the currently selected time period.

CTR

This column displays the click-through rate for the currently selected time period.

Frequency

This column displays the queries’ frequency for the currently selected time period.

Fallbacks

The Fallback tab displays information about full and partial fallbacks for the previous month.

A full fallback happens when the system found no match between the user's query and the items existing in the catalog.

A partial fallback happens when the system found a partial match between the user's query and the items existing in the catalog. For example, if the shopper searched for "Blue Pumps," the system would only find a match for "blue" since the shop carries blue items and not pumps.

Note: The fallback information is important for managing your long tail and making sure your customers always get a good search result set when searching your E-shop. Making sure to handle your top 50 fallback queries is an important task that should be handled as often as possible. Synonyms and campaigns are the most frequent activities that will assist you in clearing a fallback query from the list.

Match Type

The type of fallback that was detected by the system.

Frequency

The frequency this query was entered by users in the previous month.